DIY Marketing Program
Currently CLOSED to enrolments
Join the waitlist

Are you ready to draw a line in the sand and take the next step to build the business of your dreams?

Take the first step: book a 15-minute clarity call and we'll work through your #1 marketing challenge you can solve today.

Learn to love your marketing

Learn real, practical marketing skills you can implement and start growing your business today!

The DIY Marketing (with a Mentor) Program will help you to get clear and focused in your marketing so you stop wasting time and money and feel confident that what you’re doing is the right thing!

You will learn the fundamentals of marketing and the skills to employ the tactics to bring in sales while feeling fully supported through fortnightly live calls and an exclusive VIP Facebook Group.

What You Will Create

  • A mindset geared for success
  • Clear, focused goals
  • A clear definition of your Dream Clients so you work with the clients you want to (not the ones you feel you should)
  • A well-structured, easy-to-follow marketing strategy
  • A gorgeous, authentic personal brand that engages your Dream Clients
  • An engaging digital brand
  • The knowledge to write copy that engages your audience and encourages them to take action
  • Knowledge of how to effectively use social media in your business
  • A content plan
  • A sales funnel outline and the tools to build it


What others are saying about the Program

Jane is an engaging and knowledgeable Marketer who can explain complex topics in ways that non-marketers (like me!) can understand. Through the DIY Marketing Program, I was able to better focus on what I really love doing and My Dream Client, which has led to me creating my new brand – Happy Changemakers to be launched in early 2019 which I am really excited about! The modules are practical, focussed and very useful for all small businesses regardless of what sector you are in. Highly Recommended!

Jodie Willmer

Happy Changemakers

You are doing amazing and I’ve loved and understood all of your content! You’ve explained it all so clearly. Great course great content!


Before the DIY Marketing Program, my marketing strategy was to cross my fingers and look the other way. Putting my business out there scared and overwhelmed me. I’d never really taken it seriously. Jane changed all that with her logical, well-articulated, in-your-own-time-at-your-own-pace online program. Modules were digestibly bite-sized (perfect for a novice like me), engagingly full of personality, and logically built on each other so that over the course of the Program I was able to create and execute a tailored plan that works for my business. Throughout my transformation from marketing- bungler to marketing-competent, I was supported by the Program’s group calls and Facebook discussions – lots of expert Jane-time and support from fellow DIY-ers for feedback, guidance and sharing ideas. This program didn’t just teach me HOW to market. I’m also now part of a community of small business owners who support each other with all things marketing. It’s much harder to fail when a whole community has got your back. This Program is an incredibly efficient and supported way to get on top of marketing for your business. If you haven’t truly mastered the art of marketing your business yet, do this course and you will!


Want to work together?

Great! Let’s get on a call and see if we are a good fit. I offer free 15-minute clarity calls where we can discuss your goals and work out how I can help you reach them.

Click here to book your free clarity call or fill out the contact form below to shoot me an email.

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Jane McKay Communications acknowledges the Traditional Owners of the Land, the Gunaikurnai People, and we recognise their connection to Land, Water, Language & Community. We also pay our respects to Gunaikurnai Elders, past, present and emerging, as well as Elders from other country who live on this Land.